Our Business

Back in 1997, when the retail sector in India was still largely fragmented and unorganized, Saffron Lifestyle took its first step with the launch of an Exclusive Brand Outlet of Nike in Gujarat. Since then, we have been growing day by day. Today, we take pride in having EBOs of reputed brands such as Nike, Levi’s, United Colors of Benetton, Tommy Hilfiger, Jack & Jones, Vero Moda and Only in our portfolio that are gracefully dotting the India-West region.

This concept allows us to set up a dedicated section within a larger retail space. This approach creates a distinct shopping experience for our associated brands while leveraging the footfalls and infrastructure of the host retailer. At the same time, it benefits the host by enhancing product variety and attracting diverse customers.

We are the whole and sole Master Franchisee of Paese Cosmetics for managing their pan India business. Hailing from Poland and celebrating a remarkable presence across 30+ countries globally, Paese Cosmetics offers an exhaustive range of cruelty-free and vegan products with naturally-sourced ingredients. Paese Cosmetics celebrate a massive presence in 80+ locations pan India, and it is rapidly growing every month. We also have e-commerce presence for Paese Cosmetics across the renowned market leaders such as Nykaa, Tira Beauty, Shoppers Stop Beauty, Myntra, Amazon, Flipkart, Tata Cliq, and Ajio.

Introducing Saffron Space Planners – A venture that found its genesis on the Silver Jubilee of Saffron Lifestyle Traders with the realization that our passion and expertise both lie in the space planning arena. Saffron Space Planners is a Full-Service Interior Design and Turnkey Solutions Provider that is committed to delivering new-age designs in budget-friendly costs and in record turnaround time. Our goal is to create functional and aesthetic spaces that are tailored to the unique personal styles and practical needs of our clients. Speedy Execution is our Silver Lining. Our approach is professional yet friendly. We provide great value for your money. Our varied expertise, wide experience, and good alliances with the right people in the industry enable us to source thoughtfully and offer you peace of mind and be high on reliability. We cater to segments such as – Retail Shops and Showrooms, HoReCa, Office Spaces, and Residential Bungalows as well as Apartments.

So far, we have delivered successful projects for Levi's, Nike, United Colors of Benetton, Aeropostale, Jack & Jones, Vero Moda, Only, Paese Cosmetics, Heatwave Shoes, Selected Homme, Kailash Parbat, Tommy Hilfiger, TBZ Jewels, R&B, Mahindra & Mahindra, Beverly Hills Polo Club, etc.

We ventured into the Distribution business in the year 2011 with United Colors of Benetton as our first distribution brand. Since then, we have been managing the flow of products from manufacturers to retailers through streamlined supply chains, quality warehousing, effective inventory management, and most importantly, on-time delivery. We now proudly stand as one of the leading master distributors in Gujarat with 250+ Points of Sale. Our focus is always on maintaining an organized approach, increasing sell-through, controlling discounting, and gender-based categorization to provide an enhanced level of convenience to our associate brands and retailers.

We provide distribution services for a comprehensive list of brands such as United Colors of Benetton, Jack & Jones, Vero Moda, Only, Pepe Jeans, Nautica, Biba, Rangriti, Guess, Gant, Elle Women, Blue Giraffe, and True Religion.